Legal · Last updated September 2026
Privacy Policy (POPIA)
LM Fitness and Health Consulting (trading as MotionLive Fitness Club) respects your privacy and processes personal information in line with South Africa's Protection of Personal Information Act, 2013 (POPIA). This policy explains what we collect, why, and your rights.
1. Who we are & our Information Officer
The responsible party is LM Fitness and Health Consulting, trading as MotionLive Fitness Club. Our Information Officer can be reached at info@lmworkouts.online or +27 61 501 8934 for any privacy request or question.
2. Information we collect
Account and contact details (name, email, phone, WhatsApp number); membership, pass, order and payment records; attendance and session history; body-weight and goals you log; delivery addresses; support messages; and any health, next-of-kin and emergency-contact information you choose to provide. We also collect limited technical data (see our Cookie Policy).
3. Why we process it (purpose & lawful basis)
To create and manage your account; provide classes, memberships and passes; process payments and issue invoices; fulfil and deliver orders; keep you safe during activity; send you schedules, confirmations, OTP login codes and important service notices; handle returns and support; and improve our services. We rely on your consent, the performance of our contract with you, our legitimate interests, and legal obligations.
4. Health & special personal information
Medical, next-of-kin and emergency information is special personal information. We use it only for your safety and care during activity, limit access to authorised staff, and never sell it. You can view or update it at any time on your profile.
5. Marketing & communications
We send transactional messages (login codes, invoices, order and class updates) as part of our service. Promotional messages — including Open Week invitations by email or WhatsApp — are sent on the basis of consent or an existing relationship, and you can opt out at any time by replying STOP, using an unsubscribe link, or emailing info@lmworkouts.online.
6. Operators & sharing
We share personal information only with operators who help us run the service under confidentiality and data-processing obligations — including Yoco (card payments), Resend (email delivery), Zoom (classes), Zavu/WhatsApp (messaging), our hosting provider, and couriers for deliveries — or where required by law. We do not sell your personal information.
7. Cross-border transfers
Some operators (for example email and messaging infrastructure) may process data outside South Africa. Where they do, we take reasonable steps to ensure your information receives a level of protection consistent with POPIA.
8. Retention
We keep personal information only as long as necessary for the purposes above or as the law requires (for example, tax and accounting records), after which it is deleted or de-identified.
9. Security & breaches
We apply reasonable technical and organisational safeguards, including access controls, encryption in transit and secure payment processing. If a security compromise affects your personal information, we will notify you and the Information Regulator as required by POPIA.
10. Your rights
You may access, correct or delete your personal information, object to processing, or withdraw consent, subject to legal limits. To exercise a right, contact our Information Officer at info@lmworkouts.online.
11. Complaints to the Regulator
If you are unhappy with how we handle your information, you may lodge a complaint with the Information Regulator (South Africa): inforegulator.org.za, or email POPIAComplaints@inforegulator.org.za.
12. Changes
We may update this policy and will revise the "last updated" date above.
Questions about this policy? Email info@lmworkouts.online.
This document is a general template provided for convenience and is not legal advice. MotionLive Fitness Club should have it reviewed by a qualified legal professional before relying on it.